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Amazon FBA takes about $11.50 on a $50.00 sale. After the product, shipping and packaging, $15.00 is left — a 30% margin.
Selling something for $50.00 on Amazon FBA costs $11.50 in platform and payment fees. Add $15.00 for the product itself, $6.00 to ship it and $1.00 to pack it, and the order leaves $15.00 — a margin of 30%. To break even, the same order would have to sell for at least $31.71.
Two separate fees: a referral fee of 15% in most categories, and an FBA fulfilment fee based on size and weight — around $4 for a small standard item, more for anything larger. Storage is billed monthly on top, and inbound placement fees apply to shipments into Amazon warehouses. The number that decides whether a product works here is not the fee percentage but what is left after fulfilment: that remainder is your entire budget for advertising, returns and profit combined. On this order it is $15.00, so any promotion costing more than that per sale loses money. The calculator below opens with the Amazon FBA fee structure loaded — change the price, the cost and the shipping to your own.
Margin, Break-Even Price & ROAS
Net Profit
Strong margin · Net Margin: 28.9%
Order Revenue vs Costs
Profit Summary
Platform Fee Amount
$3.58
Payment Fee Amount
$1.95
Return Reserve
$1.10
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Product cost held at 30% of the sale price, $6.00 shipping and $1.00 packaging on every row, 3% return reserve. Fixed fees hurt small orders most.
| Sale price | Amazon FBA fees | Profit | Margin |
|---|---|---|---|
| $15.00 | $6.25 | −$3.20 | -21% |
| $25.00 | $7.75 | $2.00 | 8% |
| $50.00 | $11.50 | $15.00 | 30% |
| $100.00 | $19.00 | $41.00 | 41% |
| $150.00 | $26.50 | $67.00 | 45% |
Platforms